The Choices you make with MER add up to real, quantifiable outcomes.
Here's what that looks like in numbers
Our Impact by the Numbers
CO2 Produced
Creating one occasion wear generates 0 kg of carbon emissions.
Impact of Carbon Emissions
Carbon emissions trap heat in the atmosphere, driving climate change with more:
- Extreme weather
- Rising seas (due to melting ice caps)
- Damage to ecosystems
kg of CO₂ kept out of the atmosphere
MER Impact CO2 Emission Saved
By choosing to rent instead of buying
This is equivalent to removing about 18 passenger cars from the road for an entire year — a direct result of our community choosing to celebrate more sustainably.
Every rental is more than an outfit. It’s a celebration with a lighter footprint — protecting our climate through both what you wear and how it reaches you.
The waste of wearing once
Many occasionwear garments are bought for a single celebration and then stored away or discarded.
million tonnes of textile waste are generated globally every year.
occasion wear outfits diverted from the single-use cycle that so often ends in landfills.
MER Impact
Since 2022, every decision to rent instead of buy has helped MER customers quietly rewrite the story of ethnic fashion’s impact on the planet.
Beautiful garments kept in circulation for more wears, more memories, and less waste.
WRAP reports that extending clothing life by nine months can cut carbon, water, and waste impacts by up to 20%.
The water behind new fashion
Manufacturing a single occasion wear requires 0 litres of water.
years of drinking water for one person.
million+ litres of water saved since 2022
By choosing to rent instead of buying new.
MER Impact
Fashion’s water footprint is vast: Rental helps lower demand for new production.
That’s enough to supply drinking water for a small town the size of Pushkar, Rajasthan (≈ 22,000 people) for a full year.
Every rental helps protect not only our climate but the precious resources we all depend on.
Waste Does Not End with the Outfit
Packaging has an impact too. Even recyclable cardboard still ends up in landfill at scale, which is why packaging reuse matters alongside garment reuse.
tons of corrugated boxes still end up in landfill despite high recycling rates.
Across 1,000 orders through reuse practices.
MER Impact
Since 2022, reuse across packaging and logistics has quietly reduced the footprint of every order.
A more considered rental experience, where sustainability continues through how each order is packed, protected, and delivered.
Because the environmental impact of fashion does not end with the garment — it includes the systems that move it.